Website AuditorAbout Armstrong HoldCo LLC
The studio behind Website Auditor.
Armstrong HoldCo LLC is a product studio and holding company founded by Kevin Armstrong. We build AI-native tools and hands-on coaching — Website Auditor is one of the products that comes out of that studio.
Our Mission
Helping people and organizations adapt faster than their competition — by building AI-native tools and hands-on coaching for the professionals, small- and medium-size businesses, and nonprofits who can't afford to fall behind.
What We Build
A small portfolio of AI-native tools and coaching — Website Auditor is one of them.
Website Auditor
AI website audits: how AI tools see and recommend a business, plus security, performance, and broken-link checks. You're using it now.
FunderMatch
Free nonprofit grant-matching that connects 501(c)(3)s with best-fit funders. fundermatch.org
GoingVegan
A SwiftUI iOS app for discovering vegan recipes and restaurants.
PM Interview Coaching
1:1 product-manager interview coaching. kevinarmstrong.io
Founder
Armstrong HoldCo LLC was founded by Kevin Armstrong, a product leader (MBA, Chicago Booth) who has built iOS, e-commerce, and payments systems across SpaceX, Amazon, Walgreens, and Capital One.