Fahrenheit Marketing: AI visibility

How often four AI assistants named Fahrenheit Marketing of Austin, TX when asked buying-intent questions about digital marketing agencies, against two competitors. Measured 2026-10-28 against fahrenheitmarketing.com, using the method behind the AI Visibility Study.

25 50 75 100 ChatGPT Visibility Claude Visibility Gemini Visibility Perplexity Visibility AI crawlers Access

How to improve

Fahrenheit Marketing's visibility score of 16/100 places it substantially behind Blackhawk's 47/100 across AI search systems. Technical SEO foundations are in place—robots.txt, XML sitemap, and Open Graph tags are all correctly configured, and MarketingAgency schema is deployed—but these are baseline requirements, not visibility drivers. The meaningful gap stems from authority deficits: Fahrenheit appears in only 5 of 32 sampled AI assistant answers while Blackhawk claims 15, suggesting significantly weaker brand presence in the knowledge systems that power LLM retrieval. To close this gap, Fahrenheit must pursue a multi-month authority-building strategy focused on the specific service lines and geographies implied by the sampled queries: digital marketing in Austin, SEO services, and local marketing leadership. This requires consistent publication of original, defensible content demonstrating expertise in those areas, coupled with targeted efforts to earn third-party brand mentions and citations from authoritative sources in the marketing and business development verticals. Adding LocalBusiness schema to its site markup would refine local targeting, but structuring data alone will not move the visibility needle without sustained content authority and earned external validation that establishes Fahrenheit as a recognized expert in Austin's digital and SEO marketing landscape.

How we measured

Question ChatGPT 0 of 8 Gemini 0 of 8

Sources the assistants cited 31 links in 32 answers

+ 21 more
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